GRANDVILLE, Mich.,––The market is changing, and we're glad to say Honda has been keeping graceful stride with the change! SUVs have become the high stakes player in the sales game, while car sales have respectively taken a dive. This change has lead to reports of very steep decreases in car sales and overall sales with other manufacturers. In instance, Ford reported a decrease of 21/2% in car sales.
Despite the slight overall decrease, American Honda's truck division increased in sales by 9.2% year-over-year, leading to a 1.2% increase year-over-year. Let's take a look at the Honda April Sales Report in more detail!
Honda thankfully still saw strong demand for their cars in April, unlike many other manufacturers, despite the drop in year-over-year numbers. The one Honda car that posted an increase? The Honda Fit, which increased by 0.8% with a total of 4,871 units.
Honda also saw strong demand for their trucks. The CR-V posted a year-over-year increase of 26.6% and a month-to-month increase of 13%, which might be thanks to the redesigned 2017 model. The Ridgeline also helped the segment increase overall by posting sales of 3,186 units. Not to mention the HR-V, which posted a month-to-month increase of 22.4%, the Odyssey and Pilot which helped the truck division reach overall sales of 61,114 units!
If you're sitting there reading over the Honda April sales report wondering why Honda is doing so well despite the market change, it's time you see for yourself! We're located in Grandville, just 12 minutes from downtown Grand Rapids, off I-196 if you're interested in stopping by for a test drive.
We're currently offering aggressive lease deals on the 2017 Odyssey, Fit, Civic, and more as well as great purchase offers like 0.9% APR, $0 down, and immediate delivery. It's our goal to sell 675 vehicles by the end of June! When you're at the dealership you can enter to win CASH from RiverTown Honda during our Drive to 675 celebration. We'll be giving away $10,000 total to three lucky winners. We hope to see you there!
Give RiverTown Honda a call at (877) 236-9113, or visit us at 4260 Kenowa Ave. Grandville, MI 49418, one mile west of RiverTown Mall.
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